VTEN’s “Drug Addict” Music Video: A Raw and Unflinching Look at Addiction and Societal Neglect
VTEN, the Nepali rapper known for his socially conscious lyrics and gritty realism, has dropped another bombshell with his latest music video, “Drug Addict.” Far from glorifying substance abuse, the track and its accompanying visuals offer a stark, unflinching portrayal of the struggles faced by individuals caught in the grip of addiction, and the societal […]
From Pirate Radio to Profit: How Smart Music Businesses Are Cashing in on User-Generated Content (and Keeping Things Legal!)
Remember the days when a song going viral meant kids taping it off the radio? We’ve come a long way. Today, the internet is the ultimate radio station, and “viral” means millions of views on platforms like YouTube and TikTok. But for music businesses, this explosion of User-Generated Content (UGC) – think fan covers, dance […]
Southeast Asian Music: A Global Sound
The Southeast Asian music scene is a vibrant and diverse landscape, rich with unique sounds and talented artists. With the advent of digital technology, music distribution has undergone a significant transformation. However, a lack of awareness about digital music distribution often leaves musicians and rights holders vulnerable to infringement and fraud. In this blog post, […]
The Digital Transformation of the Music Industry: Unveiling the Pros and Cons
The music industry, like many others, has undergone a significant transformation propelled by the digital age. The shift from traditional to digital platforms has revolutionized the way music is created, distributed, consumed, and monetized. In this blog post, we’ll delve into the profound changes brought about by the digital transformation and discuss the advantages and […]
Unmute the Artists: Why X (Twitter) Must Hit ‘Play’ on Music Licensing
Scroll through your feed on X (formerly Twitter). What do you see? Breaking news, hilarious memes, and powerful video clips. And what do you hear? Often, it’s the perfect soundtrack—that chart-topping hit or indie gem that makes a post go viral. But in this bustling digital town square, a crucial question echoes in the silence […]
From the Himalayas to Your Headphones: How Bitaran Digital is Unleashing Nepal’s Musical Soul
Nepal. Land of towering peaks, ancient temples, and a musical heritage as rich and diverse as its landscapes. But for years, much of that sonic treasure remained hidden, locked within the borders of this Himalayan nation. Traditional distribution methods were like trying to climb Everest in flip-flops – slow, arduous, and often unsuccessful. Then came […]